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Strategic Communications Advisory For Visionary Founders
Conversation
Highlights
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech’s most innovative B2B founders. In today’s episode, we’re speaking with Ryan Lasmaili, co-founder and CEO of Vaultree, an encryption as a service platform that has raised over $3 million in funding. Here are the most interesting points from our conversation:
- Ryan’s Unique Background: Born in Germany and raised across many countries due to his mother’s work with Doctors Without Borders, Ryan’s international upbringing and his fascination with solving complex problems in tech from a young age.
- Origin Story of Vaultree: Vaultree was inspired by the daily occurrence of data breaches and the challenge of data vulnerability. Ryan and his team focused on solving the core issue of data encryption.
- The Concept of Encryption as a Service: Vaultree enables the processing of fully encrypted data at scale without decryption, using existing tech stacks, which is a breakthrough in the field of encryption technology.
- Homomorphic Encryption Explained: Ryan simplifies the concept of homomorphic encryption as sharing and processing fully encrypted data without needing to decrypt it, emphasizing the importance of security and privacy.
- Challenges in Market Adoption: The initial skepticism from potential customers and the need for education about the technology’s benefits were significant hurdles.
- People and Challenges Drive Ryan: The excitement comes from working with people and overcoming challenges, highlighting Vaultree’s unique approach to recruitment and team building.
Actionable
Takeaways
Leverage Diverse Experiences:
Ryan's varied international background contributed to his unique perspective on solving complex problems, showing the value of diverse experiences in tech innovation.
Focus on Core Problems:
Vaultree's success stems from concentrating on the fundamental issue of data vulnerability, underscoring the importance of addressing root problems rather than symptoms.
Importance of Simplifying Complex Tech:
Ryan's explanation of homomorphic encryption demonstrates the power of making complex technology accessible and understandable to a broader audience.
Overcoming Market Skepticism:
Vaultree's approach to overcoming skepticism through demos and clear value propositions can be applied by startups facing similar challenges in educating potential customers.
Building a Team Focused on Equality:
Vaultree's hiring process emphasizes giving everyone an equal chance, showing that a focus on skills and potential over background can lead to forming a talented and dedicated team.
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