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Strategic Communications Advisory For Visionary Founders
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech’s most innovative B2B founders. In today’s episode, we’re speaking with Gary Calnan, CEO & Co-Founder of CisLunar, a space tech company that’s raised $5.7 Million in funding.
Here are the most interesting points from our conversation:
Early-stage non-dilutive funding from government contracts, such as SBIRs, can be crucial for developing complex technologies and gaining credibility.
Maintain an open mind about how your technology can be applied across different markets, which can uncover unexpected opportunities.
Actively participate in industry conferences and tell your story to attract partners and investors. Transparency and visibility can drive significant interest and opportunities.
Collaborate with organizations that align with your strategic goals to bring in revenue and continue developing your core technology during challenging times.
Identify underserved niches within your industry where your technology can offer significant advantages, such as the high-power market in satellite systems.