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Frontlines.io | Where B2B Founders Talk GTM.
Strategic Communications Advisory For Visionary Founders
Conversation
Highlights
- Barr’s background in the Israeli military, and the lessons in analytics and dealing with challenges that she brought to the world of business
- How Barr’s Mother became her business inspiration from a young age, and what she learned from watching her business journey
- Why it can be easy to end up making content only for yourself, and how important it is to communicate with your potential clients to know what’s really going on
- Why Monte Carlo’s focus is on getting as many customers as possible and making them as happy as they possibly can
- Why Barr spends time on podcasts, at speaking events and writing blogs to share the concept behind her new business category
- The data observability category and why Barr is so thrilled to see it establishing itself
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Interviews
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Ben Sesser, CEO & Founder of BrightHire: $36 Million Raised to Build the Interview Intelligence Category
Daniel Barber
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Creating the Data Privacy Management Category with DataGrail’s Daniel Barber
Sangram Vajre
Co Founder and CEO of GTM Partners
Behind the Category: Creating the Account-Based Marketing (ABM) Category with Sangram Vajre
Uri Marchand
CEO and Co-Founder of Overwolf
Creating the In-Game Creation Category with Uri Marchand
Ryan Austin
CEO and Founder of Cognota
Creating the LearningOps Category with Cognota’s Ryan Austin
Kris Rudeegraap
CEO and Co-Founder of Sendoso
Creating the Sending Management Category with Sendoso’s Kris Rudeegraap
Godard Abel
Co-founder & CEO of G2
How B2B Market Categories Are Created with G2’s Godard Abel (Behind the Category)
Gil Allouche
CEO of Metadata
Creating the MarketingOS Category with Metadata’s Gil Allouche
Guy Tytunovich
CEO & Co-Founder of CHEQ
Guy Tytunovich: the Story of CHEQ ($1+ Billion Valuation)
