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Frontlines.io | Where B2B Founders Talk GTM.
Strategic Communications Advisory For Visionary Founders
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech’s most innovative B2B founders. In today’s episode, we’re speaking with Claudius Jehle, CEO & Co-Founder of Volytica Diagnostics, a battery diagnostics platform that has raised over $9 Million in funding.
Here are the most interesting points from our conversation:
Speaking at relevant events can attract early adopters, providing a platform to share your story and showcase your technology effectively.
Focusing on well-documented APIs allows your technology to integrate seamlessly into existing systems, making it more accessible and easier to adopt for various stakeholders.
Building a company in a nascent market requires patience and a long-term vision. It's crucial to maintain efficient team growth and prudent financial management.
In complex technological fields, establishing trust through transparent and reliable information is essential. Content marketing, webinars, and case studies can help build credibility.
Tailor your pitch to the audience, recognizing that investors and customers have different priorities and interests. This helps in effectively communicating your value proposition to each group.