Building Thoroughpass: When Founder Experience Meets Industry Expertise
Great founding teams rarely happen by accident. In a recent Category Visionaries episode, Thoroughpass founder Austin Ogilvie revealed how careful team composition became a critical advantage in building a compliance platform that now serves major enterprises.
The Perfect Match
Some founder partnerships seem destined. When Austin met Sam through a mutual mentor at Bain Capital, their backgrounds aligned almost perfectly. “Sam and I, from a professional perspective, come from actually pretty similar backgrounds. We both went to UVa, though we didn’t know each other at the time. We both were working in New York at different tech companies. Sam, an engineer at Google and Goldman. We both did y combinator with our prior startups in two different batches.”
The connection was immediate: “It was like, on first meeting, it was like entrepreneurs love at first sight kind of a situation. Sam and I were pretty certain within the first hour that this is a really strong fit.”
Finding the Missing Piece
While Austin and Sam brought strong startup and technical expertise, they recognized a crucial gap in their knowledge. As Austin explains, “Sam and I came to be commercially and intellectually interested in this space, but we don’t come from the solution side. Right? We care about this set of problems because we ourselves have these problems.”
Enter Eva, who brought a completely different profile: “She was managing director at Citigroup for 20 plus years, overseeing cybersecurity governance, third party vendor, risk management. All kinds of digital compliance rolled up under her for essentially half the bank, the institutional side.”
The Power of Timing
What made this team particularly effective was their complementary experiences meeting at the right moment. Eva had already left Citigroup and started “a boutique consulting practice, helping startups in a fully analog way, but very much spiritually aligned with what we do at thoroughpass, helping companies become HIPAA compliant, get through sock two audits, et cetera.”
As Austin notes, “Everything in life, on some level, comes down to timing. It just was the right moment in time for the three of us to team up.” This was June 2019, and by August, they had raised their seed round and started writing code.
Leveraging Diverse Perspectives
The founding team’s diverse backgrounds proved crucial in understanding both sides of the compliance challenge. While Austin and Sam had experienced the pain points as startup founders dealing with enterprise security reviews, Eva brought deep knowledge of how large institutions evaluate and manage vendor risk.
This combination helped them identify a fundamental inefficiency in the market: “If you’re passively collecting all of the digital exhaust that’s relevant in compliance audits, that’s great. But if you have to export all the data and go talk to a separate cottage industry audit firm, it really defeats the purpose of all of the automation in the first place.”
The Value of Pattern Recognition
Austin emphasizes how important diverse experience is for avoiding common pitfalls: “Pattern recognition is a real thing. And if you can have access to some great CEOs and CTOs and other founders that have stepped in a variety of potholes, that can be hugely beneficial to avoiding common errors.”
Key Lessons for Founders
- Look for complementary backgrounds that cover both customer pain points and solution expertise
- Don’t underestimate the power of shared experiences and cultural alignment
- Recognize when you need to bring in expertise from outside the startup ecosystem
- Time your team assembly with market opportunities
The success of Thoroughpass demonstrates that building a great founding team isn’t just about collecting impressive resumes – it’s about bringing together the right mix of experiences at the right moment to solve a significant market challenge.