We only take on 4 clients per month. Join our October cohort. 1 spot left.
Conversation
Highlights
Welcome to another episode of Category Visionaries — the show that explores GTM stories from the tech’s most innovative B2B founders. In today’s episode, we’re speaking with David Etue, CEO of Nisos, a managed intelligence platform that has raised $33 Million in funding. Nisos operates at the intersection of cybersecurity and intelligence services, focusing on providing actionable insights to corporate security, cybersecurity, and trust and safety teams.
Here are the most interesting points from our conversation:
- Nisos’s Unique Positioning: As a managed intelligence company, Nisos distinguishes itself by converting data into actionable intelligence, addressing the gap in a market saturated with data but lacking in actionable insights.
- The Importance of Focus: Reflecting on Nisos’s journey, David emphasizes the critical nature of focus in startup success, advocating for a more concentrated approach to product and market strategy from the outset.
- Vision for the Future: David outlines ambitious plans for Nisos, including scaling the company, expanding internationally, forging strategic partnerships, and potentially exploring acquisitions to broaden their service offerings.
Actionable
Takeaways
Leverage Diverse Experiences for Leadership:
David's journey underscores the value of having a broad background, touching on various aspects of business and technology. For B2B tech founders, this highlights the importance of accumulating diverse experiences to gain comprehensive insights and empathy in leadership roles.
Innovate Within Established Markets:
Nisos’s approach to transforming the intelligence services market by offering actionable insights rather than raw data exemplifies how startups can create subcategories within existing markets. This strategy can serve as a blueprint for founders looking to differentiate their offerings and add unique value.
Recommended Founder
Interviews
Scott McCrady
CEO of SolCyber
Scott McCrady, CEO of SolCyber: $20 Million Raised to Build the Future of Managed Security
Justin Beals
CEO, Co-Founder of Strike Graph
Justin Beals, CEO of Strike Graph: $12 Million Raised to Build the Future of Automated Security and Compliance
Sivan Tehila
Founder and CEO of Onyxia
Sivan Tehila, Founder and CEO of Onyxia: $5 Million Raised to Build the Future of Cybersecurity Performance Management
Tiffany Ricks
CEO and Founder of HacWare
Tiffany Ricks, CEO and Founder of HacWare: $2.6 Million Raised to Build the Future of Security Awareness
Tom Jermoluk
CEO of Beyond Identity
Tom “TJ” Jermoluk, CEO of Beyond Identity: $200 Million Raised to Build the Future of Multi-Factor Authentication
Austin Gadient
CTO & Co-Founder of Vali Cyber
Austin Gadient, CTO & Co-Founder of Vali Cyber: $15 Million Raised to Build the Future of Linux Security
Neil Serebryany
CEO and Co-Founder of CalypsoAI
Neil Serebryany, CEO & Co-Founder of CalypsoAI: $38 Million Raised to Power the Future of AI Security
Jason Martin
Co-Founder and Co-CEO of Permiso Security
Jason Martin, Co-Founder and Co-CEO of Permiso Security: $10 Million Raised to Build the Future of Cloud Security
Matteo Bogana
CEO and Co-Founder of Cleafy
Matteo Bogana, CEO & Co-Founder of Cleafy: $12 Million Raised to Build the Future of Online Fraud Prevention
Dan Lorenc
CEO & Founder of Chainguard
Dan Lorenc, CEO & Founder of Chainguard: $250 Million Raised to Power the Future of Software Supply Chain Security
Eric Olden
CEO and Founder of Strata Identity
Eric Olden, CEO and Founder of Strata Identity: $42 Million Raised to Build the Identity Orchestration Category
Nadav Arbel
CEO & Co-Founder of Cyrebro
Nadav Arbel, CEO & Co-Founder of Cyrebro: $51 Million Raised to Build the Future of ML-Backed MDR
Ryan Lasmaili
CEO & Co-Founder of Vaultree
Ryan Lasmaili, CEO of Vaultree: $16 Million Raised to Build the World’s First Fully Functional Data-in-Use Encryption
Edward Wu
CEO and Founder of Dropzone AI
Edward Wu, CEO & Founder of Dropzone AI: $20 Million Raised to Build the Future of AI SOC Analysts
Dave Mor
CEO and Co-Founder of OneLayer
Dave Mor, CEO and Co-Founder of OneLayer: $15 Million Raised to Protect Private Cellular Networks
Mollie Breen
CEO and Co-Founder of Perygee
Mollie Breen, CEO and Co-Founder of Perygee: $6.4 Million Raised to Build the Future of IT/OT Security
Aurelie Guerrieri
Chief Marketing & Alliances Officer of DataDome
Aurelie Guerrieri, Chief Marketing & Alliances Officer at DataDome: 20 Years in Silicon Valley – Insights on the Evolving Tech Landscape
Colby Proffitt
VP of Marketing of Shift5
From the Pentagon to B2B: Colby Proffitt’s Journey and ABM Insights
Ayal Yogev
CEO and Co-Founder of Anjuna
Ayal Yogev, CEO and Co-Founder of Anjuna: $42 Million to Build The Future of Confidential Computing
Mykolas Rambus
CEO & Co-Founder of Hush
Mykolas Rambus, CEO & Co-Founder of Hush: $7.5 Million Raised to Build the Future of Data Privacy
Paul Lewis
Founder and CEO of Calamu
Paul Lewis, CEO of Calamu: $20 Million Raised to Build the Cyber Storage Category
David Brumley
CEO of ForAllSecure
David Brumley, CEO of ForAllSecure: $38 Million Raised to Build the Future of Security Testing
Stephen de Vries
CEO and Co-Founder of IriusRisk
Stephen de Vries, CEO and Co-Founder of IriusRisk: $40 Million Raised to Build the Future of Threat Modeling
Peter Prizio Jr
CEO of SnapAttack
Peter Prizio Jr, CEO of SnapAttack: $8 Million Raised to Power the Future of Threat Management
Rodrigo Leme
Marketing Director of Right-Hand Cybersecurity
Rodrigo Leme, Marketing Director at Right-Hand Cybersecurity: Standing Out in a Crowded Market – Niche Targeting and Customer-Centric Approach
Ryan Schonfeld
Founder & CEO of Hivewatch
Ryan Schonfeld, CEO of Hivewatch: $25 Million Raised to Build the OS of Physical Security
Ian Amit
CEO and Founder of Gomboc
Ian Amit, CEO & Founder of Gomboc: $5 Million Raised to Build the Future of Cloud Security Remediation
Christian Almenar
CEO & Co-Founder of Monad
Christian Almenar, CEO of Monad: $19 Million Raised to Solve the Cybersecurity Big Data Problem
Jean Le Bouthillier
CEO of Qohash
Jean Le Bouthillier, CEO of Qohash: $20 Million Raised to Build the Future of Data Security
John Milburn
CEO of Clear Skye
John Milburn, CEO of Clear Skye: More Than $20 Million Raised to Build the Future of Identity and Access Governance
Stijn Vande Casteele
Founder of Sweepatic
Stijn Vande Casteele, Founder of Sweepatic: $4.4 Million Raised to Build the Future of External Attack Surface Management
Arie Zilberstein
CEO and Co-Founder of Gem Security
Arie Zilberstein, CEO and Co-Founder of Gem Security: $34 Million Raised to Power the Future of Cloud Detection and Response
Russell Spitler
CEO & Co-Founder of Nudge Security
Russell Spitler, CEO & Co-Founder of Nudge Security: $17 Million Raised to Build the Future of SaaS Security
Kyle Hanslovan
CEO & Co-Founder of Huntress
Kyle Hanslovan, CEO of Huntress: $160 Million Raised to Build the Future of Managed Security
Ori Eisen
CEO & Founder of Trusona
Ori Eisen, CEO & Founder of Trusona: $38 Million Raised to Power the Future of Account Takeover Prevention
Marina Segal
CEO and Co-Founder of Tamnoon
Marina Segal, CEO & Co-Founder of Tamnoon: Over $5 Million Raised to Build the Future of Cloud Security
Michael Assraf
CEO & Co-Founder of Vicarius
Michael Assraf, CEO of Vicarius: $29 Million Raised to Build the Future of Vulnerability Prioritization
Umaimah Khan
CEO and Co-Founder of Opal Security
Umaimah Khan, CEO & Co-Founder of Opal Security: $32 Million Raised to Build the Future of Identity Security
Spencer Thompson
CEO and Co-Founder of Prelude
Spencer Thompson, CEO and Co-Founder of Prelude: Over $30 Million Raised to Build the Future of Continuous Security Testing
Sebastian Stranieri
CEO & Founder of VU Security
Sebastian Stranieri, CEO & Founder of VU Security: $24 Million Raised to Build the Future of Digital Identity & Fraud Prevention
Danny Lopez
CEO of Glasswall
Danny Lopez CEO of Glasswall: $60+ Million Raised to Make the Content Disarm and Reconstruction (CDR) Category Mainstream
Itzik Alvas
CEO & Co-Founder of Entro Security
Itzik Alvas, CEO & Co-Founder of Entro Security: $24 Million Raised to Build the Future of Non-Human Identity Management
Arjun Bhatnagar
CEO & Co-Founder of Cloaked
Arjun Bhatnagar, CEO of Cloaked: $25 Million Raised to Build the Future of Data Privacy
Philippe Humeau
CEO of CrowdSec
Philippe Humeau, CEO of CrowdSec: $21 Million Raised to Build the Future of Cyber Threat Intelligence
Robert Cowart
CEO & Co-Founder of ElastiFlow
Robert Cowart, CEO & Co-Founder of ElastiFlow: $8 Million Raised to Power the Future of Network Performance and Security Analytics
Pukar Hamal
CEO and Founder of SecurityPal
Pukar Hamal, CEO and Founder of SecurityPal: $21 Million Raised to Power the Future of Customer Assurance
Paul Valente
CEO and Co-Founder of VISO Trust
Paul Valente, CEO and Co-Founder of VISO Trust: $17 Million Raised to Build the Future of Third-Party Cyber Risk Management
Ani Chaudhuri
CEO & Co-Founder of Dasera
Ani Chaudhuri, CEO & Co-Founder of Dasera: $21 Million Raised to Build the Future of Data Security
Josh Shaul
CEO of Allure Security
Josh Shaul, CEO of Allure Security: $6 Million Raised to Help Businesses Win the Battle Against Online Scammers
Bill Moore
CEO and Founder of XONA
Bill Moore, CEO and Founder of XONA: $30 Million Raised to Build the Future of OT User Access